Gen21 Product Overview


Gen21 is an enterprise-wide integrated business solution for broadcasters. The functionally rich modules of the system drive each major component of the broadcast value chain. Built on proven database technologies, Gen21 unfailingly supports business-critical operations while delivering competitive advantage through increased efficiencies and reduced operational as well as system overheads.

Gen21 Broadcast Management System

Gen21 Enterprise – A comprehensive solution
A complete traffic solution designed to suit the needs of large broadcasters and operators including terrestrial, cable, satellite and IPTV platforms. Gen21 Enterprise system encompasses all the modules and features needed to manage multi channel, multi region broadcast traffic scheduling, advertising sales operations, billing and integrated content management.
Gen21 Smart – Out of box solution
A powerful yet scalable Gen21 system version packaged for fast implementation. Suitable for all types of broadcasters the Gen21 Smart application provides all essential features to support traffic scheduling, advertising sales operation, billing and content management operations. To meet future demands Gen21 Smart can be quickly upgraded to Gen21 Enterprise application.
Gen21 Elite – Simple, yet state of art
Gen21 Elite is an entry level application designed for broadcasters who require simple workflows. Gen21 Elite version provides them essential components for traffic scheduling and advertising sales operations. Gen21 Elite introduction allows for speedy start to efficient system based operations. Gen21 Elite can, if required in future, be migrated to other Gen21 versions.
Gen21 BMS – Product Features

  • Multi Channel, Multi Region Support
  • Integrated Multiple Telecast (TX) Log Processing
  • FTA, Pay TV, Cable, DTH,OTT, HD, SD Channels Support
  • Manages Content, Ad Sales, Traffic, Billing Processes, etc
  • Full Integration of all modules
  • Frame accurate transmission schedules
  • History and Audit Trail features
  • Extensive Reporting – a wide range of operational and management reports
  • Ready Interfaces to major broadcast subsystems
  • Proven Performance and support